01/18

Bocci



Building the image of an international design brand through photography and visual storytelling.




Bocci is a Vancouver-based design research studio, lab, and factory known for its experimental relationship with light, material, craft, and atmosphere. Across several years of collaboration, I helped shape the visual identity of the brand through process films, institutional videos, product photography, and architectural imagery.

The work focused on more than the documentation of objects. It was about communicating a practice: the experiments, gestures, spaces, and material processes behind the finished pieces. Many of these films and images became part of Bocci’s public identity and were featured in leading design and architecture publications around the world.

This collaboration became an important foundation for my own practice — working as a designer and architect to help other creatives express the deeper narrative of their work, build cultural value, and create an emotional connection with their audience.